Johnstown, OH [June 7, 2024] – The Washington, D.C.-based Recycled Materials Association (ReMA) has announced the election of Genti Bardhi as the chair of its board for tire & rubber division for North America.

Bardhi is the head of business development and government affairs for Salvadori, a Rovereto, Italy-based recycling technology manufacturer, and its parent company, Technical Rubber Company (TRC), headquartered in Johnstown, Ohio.

“ReMA congratulates and welcomes Genti as the new chair of our tire & rubber division,” says Robin Wiener, president of ReMA. “Genti brings a wide variety of international leadership experience that will help guide the industry through new global sustainability and environmental, social, and governance goals.” 

New ReMA logo - Recycled Materials Association

The organization, which recently rebranded as ReMA from the Institute of Scrap Recycling Industries (ISRI), unveiled the chair assignments along with a new logo and brand identity during the closing general session of ISRI2024 Convention and Exhibition in Las Vegas, an event that saw record attendance from the U.S. and more than 70 countries. As part of the rebranding, ReMA will be focusing on its members as “Sustainable. Resilient. Essential.”

“ReMA’s new identity, which emphasizes the tire and rubber industry’s core benefits to society in providing materials that strengthen the economy, aligns perfectly with TRC’s ‘4R’ vision:  repair, reuse, recycle, repurpose,” Bardhi said. “We’re driven to support the entire life cycle of rubber, to create and extract value from materials that were formerly considered to be at the end of their useful life and destined for landfills.

“From everyday items to essential infrastructure, recycled materials power the manufacturing supply chain that makes the U.S. and world economy stronger and the planet more sustainable,” he said.

Bardhi, who has a master’s degree in international business and policy from Georgetown University and a bachelor’s degree in world economy and business from Ohio State University, will serve a two-year term on ReMA’s board. He joined Salvadori/TRC in 2017 to launch the Salvadori business line in North America.

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